Analytics Tab
The Analytics tab on /admin/branding injects analytics scripts into every page on your tenant. Drop in an ID and the platform handles the rest. No HTML pasting required.
For the rest of the Branding panel, see Branding & Appearance. For SEO controls, see SEO Tab.
Supported providers
| Provider | ID format | Self-hosted option |
|---|---|---|
| GA4 | G-XXXXXXXXXX |
No |
| GTM | GTM-XXXXXXX |
No |
| Plausible | Your tenant domain | Yes (data domain field) |
| Fathom | 8-character site ID | No |
| PostHog | Project API key (phc_...) |
Yes (host URL field) |
| AdSense | ca-pub-XXXXXXXXXXXXXXXX |
No |
Each provider toggles independently. Leave a field blank to disable that provider.
How injection works
The platform renders all enabled analytics tags server-side. You never paste raw HTML, which means:
- No XSS risk from malformed paste
- IDs validated before save, so injection attempts are blocked
- The Content Security Policy allowlist already includes every provider endpoint, so scripts load without manual CSP edits
The script tags appear in the page head, with GTM also emitting a <noscript> iframe in the body for users with JavaScript disabled.
GA4 (Google Analytics 4)
Paste your measurement ID, format G- followed by 10 alphanumeric characters.
The platform emits the gtag bootstrap and the config call. Events fire on every page load.
GTM (Google Tag Manager)
Paste your container ID, format GTM- followed by 7 alphanumeric characters.
The platform emits the gtm.js loader in the head and the noscript iframe in the body. From there, configure tags in GTM directly.
Plausible
Paste your tenant domain (the one you registered with Plausible). Example: community.acme.com.
If you self-host Plausible, fill the optional host field with your Plausible URL. Otherwise the platform points at plausible.io.
Plausible is cookie-free and GDPR-friendly out of the box.
Fathom
Paste your 8-character site ID from Fathom's site list. The platform emits the Fathom tracker script.
Fathom is cookie-free and GDPR-friendly out of the box.
PostHog
Paste your project API key (starts with phc_).
Optionally fill the host field if you self-host PostHog. Otherwise the platform points at PostHog Cloud.
PostHog gives you full product analytics including session recordings, feature flags, and funnels.
AdSense
Paste your AdSense publisher ID, format ca-pub- followed by 16 digits.
The platform emits the AdSense auto-ads script. Configure ad placements in AdSense directly.
Privacy
You own the data. You configure the provider. Mobieus does not access or aggregate your analytics. We just inject the scripts.
If you offer your members a cookie consent banner, configure it through your provider's own consent flow (GA4 consent mode, GTM consent triggers, etc.).
BYOK note
All analytics providers are bring-your-own. You sign up with the provider, you get billed by the provider, you control the data retention. Mobieus does not resell or mark up analytics services.
Access
Requires the Tenant Super Admin role.
Discussion
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